Bettyanne Green

Content Marketing Strategist | Concierge Copywriter

Tag Archives: content marketing

How to Bring Your Marketing Copy to Life Stresslessly: My favorite prompts

30181665 - concept of creative technology with a boy with a tablet

You’re sitting in front of your screen, rereading the homepage or sales letter you just wrote for your business, and it just isn’t cutting it. It’s ‘correct’ – but it’s not alive and it’s not you. The copy sounds like everyone else’s in your industry. Why isn’t it grabbing you? Why doesn’t it reflect who you are? Why is this so stressful??Continue Reading

Stop it! Stop Winging Your Content Marketing Strategy!

winging your contentIf you’re like most solo/small business owners, you’re busy spinning so many plates to keep your business running that your marketing gets pushed to the back burner. You’re not intentional or strategic about your content marketing – in fact you’re winging it! Am I right?? C’mon you can tell me – we’re all doing it, even the Big Fish in the Business Sea!

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